What we'll cover
As buyers increasingly turn to search and AI to research businesses, branded search is becoming an important part of the buyer journey and lead generation strategy. Branded search is more than just showing up for your company name. It’s an opportunity to build trust, stand out from competitors, and turn buyer interest into leads.
Join Leah and Laura for a session on how branded search supports lead generation and how AI is changing the search experience. They’ll explore what these shifts mean for the way buyers research and evaluate their options.
You’ll also learn when investing in paid branded search makes sense for your business and how it fits into your broader lead generation strategy.
Save your spot
Date
Thursday, Nov. 12
Time
12:30 – 1:00 PM CT
Speakers
Leah Klocker
Director of Sales & Marketing
Laura Krueger
Chief Operating Officer
THE DAYTA TEAM
Meet your speakers.
Leah Klocker
Director of Sales & Marketing
Leah is the partner you want on your side: personable, sharp, and grounded in a relationship-first approach. With over 20 years of sales experience, she has a proven track record of driving growth while building genuine, lasting client relationships. Whether she’s leading a strategy session or navigating a tough situation, Leah brings calm confidence, thoughtful perspective, and a deep commitment to helping clients make confident decisions and achieve meaningful growth.
Laura Krueger
Chief Operating Officer
Laura brings a steady, thoughtful approach to helping Dayta and its clients grow. She pairs big-picture thinking with a practical understanding of what needs to happen next, keeping teams aligned and building services around client needs. Whether she’s guiding a difficult decision, working through a complex problem, or bringing the right people together, Laura combines sound judgment with a genuine commitment to making sure clients and colleagues feel heard and supported.
